Die Sportmarketing Agentur


Eine preisgekrönte Full-Service Werbeagentur

Strategisch. Kreativ. Digital. Aktivierung. Wir definieren neu, wie die Sportindustrie kommuniziert


Über 10 Jahre an der Spitze des Sport Marketing


Spezialisiert auf die Sportindustrie

Unsere Arbeit wird von unserer aufrichtigen Leidenschaft für den Sport sowie von unserer Liebe für Outdoor-Aktivitäten angetrieben



Wir entwickeln unvergessliche Kampagnen, die auf der ganzen Welt zu sehen sind


Führend in der Branche

Wir bringen mit einigen der talentiertesten Köpfen der Branche die Sportindustrie gemeinsam voran


Mit Sport etwas bewegen

Wir möchten einen positiven Beitrag zur Welt um uns herum leisten und nutzen Sport als Impulsgeber für sozialen Wandel

Brandwave ist eine preisgekrönte Full-Service Sportmarketing Agentur mit Sitz in Großbritannien und Deutschland. Wir liefern weltweit mit einigen der erfolgreichsten Marken der Branche, da unsere Arbeit von unserer aufrichtigen Leidenschaft für Sport und Outdoor getrieben wird. Wir arbeiten eng mit unseren Kunden zusammen, um effektive und unvergessliche Marketingkampagnen zu kreieren, die auf der ganzen Welt zu sehen sind. Dabei lassen wir uns von unseren gemeinsamen Interessen inspirieren.

PowerBar – 8 Sport European Photoshoot

Land Rover Explore: The Outdoor Phone Global Launch Campaign

INEOS GRFF Website Design and Build

Suunto 7 – UK Influencer and Media Product Launch Event

Brandwave TeamCurrent EventsIndustry newsSports newsStrategic thinking

The shift towards digital sports events and activations

In this blog, Dan looks at the new and evolving opportunities around turning events that were previously physical into digital equivalents. Think you can’t do it with your events? Think…
Brandwave TeamCurrent EventsIndustry newsSports newsStrategic thinking

Impact of Coronavirus on Live Sport

Account Manager and football fanatic, Will, looks at COVID-19’s impact on live sport and how major sporting organisations and teams are using digital channels to evolve and adapt to keep…
Brandwave TeamCurrent EventsIndustry newsSports newsStrategic thinking

NetworkB goes digital

Brandwave Founder, Dan Macaulay looks back on our first fully digital iteration and the key take-outs from the event.

Ordnance Survey Wins Campaign Of The Year Award At UK Active Awards

With such a tough line up in this category, we’re incredibly proud to have been part of this award-winning campaign. It’s projects like this that remind us why we work in this sector. It’s brilliant to see this campaign unifying the whole outdoor industry, who are now working together to enforce positive behavioural change.

Read our case study
Was geredet wird

We were really impressed & charmed by the professionalism and expertise of the Brandwave team.

Lieve Vanden Berghe | Senior Vice-President International Marketing | DJO Global

Their creativity and knowledge in the sports market really complemented the overall final product.

Christine Kenny | Creative Producer | RFE International

The attention to detail from interpreting our brief to the production of the end product was standout.

Nick Fecher | Community Safety Product Manager | RNLI

I realised from the start of this project, the whole Brandwave team are passionate athletes themselves.

Marlene Schnabel | Global Brand Manager Racing | arena

Only seven words - On time. On budget. Highly professional. Creative.

Patrick Stehle | Brand Communication and Customer Relations | BMW

Working with the Brandwave team has been a creative and strategic journey that led us to a great concept for our new category.

Mona Stein | Product Marketing Manager | CEP

Brandwave takes the time to understand the client and their long-term objectives, meaning we were all singing from the same hymn sheet.

John Spickernell | Marketing Manager | Westbeach

A great team to work with at every touch point – professional dedicated and above all exceed expectations.

Richard Codgbrook | Head of Marketing EMEAI | Original Muck Boot Company

We thoroughly enjoyed working with the Brandwave team. Beyond the concept, the execution of the work was fantastic. They were incredibly easy and efficient to work with.

Jamie Douglas | Dunlop | Marketing Director

Their commitment to succeed was second to none & they really did go above & beyond what I have ever experienced with any other agency throughout my career.

Paul Griffiths | Salomon | Brand Manager

We are a complex organisation, with many stakeholders in different countries but the team managed this effortlessly and professionally.

Charlotte Dewhurst | Global Marketing Director – B2B and B2I | LES MILLS INTERNATIONAL

We were so happy with the ‘Made for Each Other’ campaign that we decided to roll it out across all Shimano product categories.

Martin Ilg | European Marketing Coordinator | Shimano

Working with Brandwave has been a journey into creativity and strategic execution channelled into a stunning concept.

Mauro Baldini | Communications Manager | Northwave

They were able to create a concept that really captured the message we wanted to explain in a simple & revolutionary way.

Aran Tapiador | Marketing & E-Commerce Manager | Orca

Brandwave are excellent at communicating. Their structured approach brought clarity to our thinking & allowed us to deliver more consistent creative campaigns.

Kirsty Smith | Marketing Manager | DHB